How to write a blog post

Saw this from Seth’s blog.

An appropriate illustration,

A useful topic, easily broadened to be useful to a large number of readers,

Simple language with no useless jargon,

Not too long,

Focusing on something that people have previously taken for granted,

That initially creates emotional resistance,

Then causes a light bulb go go off

and finally,

Causes the reader to look at the world differently all day long.